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Episode 84 Joan Lunden

Episode 84: Why Did I Come Into This Room? A Candid Conversation About Aging

Joan Lunden shares her personal stories and expertise as both a Boomer woman and an accomplished television personality of over 20 years. Joan starts off by talking about life in the spotlight. Being highly recognizable and appearing on national television every day meant that Joan was not your average working mom! Through intention, organization, and a lot of energy, Joan was able to find a balance between career and family. 

As Joan got older, she found herself in a very strange place – the senior citizen category. Boomer women are all experiencing so many changes, whether it is related to weight, sex drive, or even incontinence. Although these challenges are not uncommon, the shame and taboo around the subject make women feel isolated. Instead of dealing with aging privately, Joan boldly decided to share her story and empower other women to learn and laugh about aging together! 

Join us for an inspiring and empowering episode that will give you the confidence to seek more knowledge about your finances. Ladies, we have the power of the purse, so let’s use it! 

In This Episode you will hear: 

[01:40] How being a celebrity has impacted Joan’s life  

[05:00] Balancing a thriving career and seven children

[08:20] About Why Did I Come Into This Room?

[13:45] The concept of age and aging

[25:30] The treatment of older women in the media

[30:00] Saying “Yes!” and seizing every opportunity

[34:00] Eldercare and dealing with dementia 

[43:00] Joan’s relationship with money

[51:00] Joan’s tips for juggling life, career, and family



  • Aging can be a tough subject, with humor, honesty, and community; it can be a little easier.
  • Wanting to “do it all” is a common aspiration, but don’t waste time comparing yourself to others.
  • Women are often undervalued, especially as they age. Seize every opportunity you can, and don’t count yourself out.  
  • Prioritizing and staying organized is essential for women with thriving careers and busy families 


Meet Joan Lunden

Joan is an award-winning journalist, bestselling author, motivational speaker, and women’s health & wellness advocate, Joan Lunden has been a trusted voice in American homes for more than 30 years. For nearly two decades, Lunden greeted viewers each morning on Good Morning America, bringing insight to the day’s top stories. As the longest-running female host ever on early morning television, Lunden reported from 26 countries, covered 5 presidents, 5 Olympics, and kept Americans up to date on how to care for their homes, their families, and their health.

Lunden continues to be one of America’s most recognized and trusted personalities. She is a special correspondent on the TODAY Show, host of the CBS series Your Health, and a sought after speaker and event host throughout the country. On her website JoanLunden.com and social media, women interact with her every day about health, wellness, lifestyle tips, family, and boomer information.


Joan’s Book – Why Did I Come Into This Room?


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