Episode 29: The Path to Success is Circuitous, with Catherine Shafer Catherine Shafer is the General Manager of Lightspeed Technologies. As a leader in providing Northeastern ...

Episode 27: They Can Break You But They Can’t Eat You, with Judy Robinett

Judy Robinett has led both public and private companies as CEO and served in management positions at Fortune 500 companies. She is on the advisory boards of Illuminate VC, Pereg VC, and Springboard Enterprises. Judy previously served as a managing director of Golden Seeds Angel Network and as a member of the faculty of Goldman Sachs' 10,000 Small Business Program. Judy's book, “How to Be a Power Connector: the 5+50+150 Rule,” was named the #1 business book of 2014 by Inc. She has been profiled in Entrepreneur, Vogue, Fast Company, Forbes, CBS, Huffington Post, and Bloomberg Businessweek.

Episode 27: Why I Wrote “Power of the Purse,” with Lynn Evans

Lynn Evans has held the CFP® mark of distinction for more than 25 years. She founded the company Northeastern Financial Consultants, Inc. more than thirty years ago so she could do business her way. That is, she takes the time not only to understand the hopes and dreams of her clients, but also to ensure they understand the financial strategies she implements on their behalf.

Recently, Lynn’s focus has been on what she views as the financial knowledge gap of Baby Boomer women where traditional stereotypes are being reexamined and exciting new opportunities await on the horizon. Viewing divorce, retirement, and widowhood not as a time of withdrawal and fear, but gearing up for new challenges and rewards, Lynn helps her clients prepare financially — and emotionally — for these significant transitions. To that end, Lynn has launched Women of Substance, LLC and the Power of the Purse podcast to further explore and help Baby Boomer women.

She is the author of “Power of the Purse, Fear Free Finances for Baby Boomer Women” to be published this year. In addition to the Power of the Purse podcast, she is the co-host of a weekly radio show, The Laurie and Lynn Show, on iTunes and streamed live on Saturday mornings at 9:00 AM on wilknewsradio.com. She has given keynote addresses to various regional non-profit annual events and is the author of a weekly blog at lynnevans.com.

Episode 26: You Must Protect Your Business When Working With Freelancers, with Sharon Toerek

Sharon Toerek is Principal of Toerek Law, where she focuses her national law practice on helping professionals in the advertising, marketing and creative services industries protect and monetize their intellectual capital, and manage the legal implications of their marketing and advertising work.

Sharon provides proactive, strategic counsel to communications, marketing, advertising and creative agencies on legal and business issues they face continually in their work, including:

• agency-client relationships, including agency service contracts,
• agency-freelancer relationship management,
• trademark and brand protection matters,
• social media and content marketing legal compliance,
• copyright protection, licensing and transfer of creative content,
• advertising law

Sharon is a nationally recognized author and speaker to advertising and communications industry organizations, marketing agencies, and in-house marketing teams, and has created and presented numerous training sessions and conference presentations to industry professionals on timely industry legal issues.